The Deal Pipeline is built around one idea: stop handing your team anonymous names to chase. Start putting prepared, credit-aligned customers into a structured process that moves toward an appointment and a transaction.
How the Deal Pipeline works
Your dealership controls the market. DealerDriven + Alliance build the path from bureau-backed opportunity to prepared showroom traffic.
Select your market
Choose ZIP codes and review the available opportunity surrounding your dealership before committing your campaign.
Review buyer opportunity
Build around bureau-level indicators such as credit profile, current loan balance, monthly payment, auto history, payoff position, and estimated equity opportunity.
Activate the pipeline
Launch a coordinated campaign designed to create awareness, response, conversation, and scheduled dealership appointments.
You close the deal
Customers arrive informed and prepared. Your sales and finance teams focus on the part they do best: completing the transaction.
A pipeline your management team can actually control.
This self-service program is designed for dealership Owners, General Managers, General Sales Managers, Sales Managers, and Marketing departments that want a clearer path from market selection to customer arrival.
Real data visibility
Use bureau-backed credit and auto-loan signals that can include loan balance, payment, credit profile, and auto history.
Financeable opportunity
Alliance positions its campaigns around credit-aligned customers and structured Firm Offer of Credit programs rather than generic lead capture.
Customer preparation
Prospects move through a guided process with identity verification, appointment selection, expectation-setting, and agent contact before arrival.
Dealer efficiency
Your floor spends less time chasing and more time working live appointments, trade opportunities, approvals, and funded deliveries.
Lock in your market before the competition.
Select markets, review opportunity, and begin building your dealership’s Deal Pipeline directly through the Alliance portal.
- Choose ZIP codes and available market areas
- Review the data-driven campaign opportunity
- Launch your customized dealership campaign
- Coordinate buyers, appointments, and showroom readiness
One audience. Multiple coordinated touches. One goal: the showroom.
DealerDriven can support the Deal Pipeline with the same multi-touch strategy used in our lender-based direct mail programs. The objective is to keep the buyer engaged from first impression through appointment and arrival.
- 1. Phone Calls
- 2. Text Messages
- 3. Email Outreach
- 4. Handwritten Direct Mail
- 5. Ringless Voicemail
- 6. Live Agent Follow-Up
- 7. Retargeting Campaigns
- Appointment + Showroom Preparation
Why dealers use a structured Deal Pipeline
More control over your market, better information before launch, coordinated customer preparation, and a process designed around appointments instead of raw lead volume.
More qualified traffic
Target buyers using credit and current-loan indicators instead of hoping a broad list turns into a sale.
Stronger appointments
Customers receive pre-arrival preparation designed to build rapport, set expectations, and reduce showroom friction.
Market control
Use a self-service workflow to focus on the ZIP codes and local opportunities that matter most to your store.
Sales-team focus
Let the pipeline handle preparation and follow-up so your managers and salespeople can concentrate on closing.
Firm Offer of Credit campaigns require the right process.
Alliance states that its credit-based campaigns operate under Firm Offer of Credit guidelines and FCRA prescreen requirements, with participating lenders extending offers under defined underwriting conditions. Dealers should use the portal and campaign materials exactly as provided and maintain their own legal/compliance review as appropriate.
Turn on your Deal Pipeline today.
Select your market, review the opportunity, activate your campaign, and start putting prepared customers in front of your sales team.